Market One Blog

Is your website a magnet for new business?  It should be!!!

A Blog walks into a bar with a parrot on its shoulder.  Bartender says to the Blog; “Hey, that’s cool, where’d ya get that?”  The parrot says: “The internet……..they’re all over the place.”

BtoB lead generation services are quickly evolving.  Today's executives expect more than a higher number of typical sales leads from their marketing teams – they need a measurable return on their marketing investment. They require proof that marketing expenditures are making a real impact on revenue. The new face of marketing is focused on revenue generation.  Marketing is no longer changing . . . it has changed. 

Marketing Automation is a software platform that is designed for marketing departments and organizations to automate repetitive tasks.  Marketing departments benefit by specifying criteria and outcomes for tasks and processes which are then interpreted, stored and executed by software, which increases efficiency and reduces human error. It grew from the advent of email marketing automation, which came into vogue 10+ years ago.

The bottom line is that blogging is like sex. . . You can’t fake it. You can’t fake passion. You can’t fake wanting to engage with the public.  If you do, it will ultimately be an unsatisfying experience for both the blogger and their readers.”

Is your website a magnet for traffic, leads and sales?

Delayed engagement from prospects, or even existing customers, has opened up a “no-man’s-land” in the customer purchase process.